Whether you’re just visiting or planning to settle down in the Land of Smiles, Thailand isn’t just a destination – it’s a delicate dance of culture, courtesy, and common sense. And while the beaches are forgiving, the social norms are not. So before you dive headfirst into a bowl of tom yum or attempt to bargain for a tuk-tuk ride with your best poker face, read this.
We’ve compiled the ultimate list of do’s and don’ts – seasoned with local wisdom, a dash of sarcasm, and a generous sprinkle of truth. Share it, laugh at it, live by it.
❌ The Don’ts: What NOT to Do in Thailand
- Walk around shirtless – Even if you’ve got a 6-pack, or a very expensive 1-pack, keep it covered. This isn’t Ibiza.
- Complain about religion or the Royal Family – Just don’t. It’s not a debate club.
- Honk your horn or flip the bird – Thai traffic is chaotic, but it’s not personal. Keep your fingers and temper in check.
- Start a revolution – You’ll be 1 against 71+ million. Odds aren’t great.
- Whine about late appointments – Time is fluid here. Learn to float.
- Use your feet to make a point – Feet are for walking, not for gesturing. It’s considered rude.
- Touch someone’s head – Unless you know them well. The head is sacred. Hands off.
- Think marriage is free – Meet Sin-Sod, the traditional dowry. Love may be blind, but it’s not cheap.
- Complain about the food – Thai cuisine is sacred. If you don’t like it, smile and order something else.
- Swear or shout in anger – You’ll be misunderstood, and not in a poetic way.
- Act like a snob – A smile gets you further than a Rolex.
- Touch monks – Especially if you’re a woman. Respect the boundaries.
- Engage in PDA – Keep the hugging and kissing private. This isn’t Paris.
- Disrespect Thai culture – Embrace it. You’re a guest here.
- Overstay your visa – Immigration doesn’t do “oops.”
- Drink tap water – Stick to bottled. Your stomach will thank you.
- Assume shopping is cheap – Import duties are real. That French cheese might cost more than your flight.
✅ The Do’s: What You SHOULD Do in Thailand
- Learn a few Thai words – Even a simple “Sawasdee” goes a long way.
- Respect others—always – It’s the golden rule, with extra gold.
- In traffic: Go with the flow – Be a gentleman, not a gladiator.
- Remove your shoes – Temples, homes, some shops. It’s not optional.
- Stand up for the anthem – It’s a sign of respect. You’ll hear it in malls and cinemas.
- Return the wai – That graceful Thai greeting deserves a graceful reply.
- Adopt a “mai pen rai” attitude – It means “never mind.” It’s the Thai way of letting go.
- Use your mirrors in traffic – What’s behind you matters. Especially motorbikes.
- Dress appropriately for temples – No tank tops or short shorts, please.
- Bargain respectfully – Haggle with a smile, not a scowl.
- Stay clean and fresh – Even the humblest locals take pride in appearance.
- Eat street food – It’s delicious, affordable, and often safer than you think.
- Respect everyone—including the LGBTQ+ community – Thailand is diverse. Be kind.
- Be tolerant – You’re not in Kansas anymore.
- Learn from locals – But don’t believe everything you hear.
- Use a trusted real estate expert – Especially if you’re settling down. You know where to go in Pattaya, right?
Verdict: Common Sense Is Your Best Travel Companion
If you wouldn’t do it in your own country, don’t do it here. Respect your guest country, go with the flow, and stay out of trouble. Thailand rewards those who embrace its rhythm—and gently nudges those who don’t.
About the Author
Cees Cuijpers is a seasoned real estate strategist and creative communicator with over two decades of experience in Thailand’s property market. As the driving force behind Town & Country Property, he blends sharp business insight with a flair for storytelling—redefining how luxury real estate is presented and perceived. Known for his integrity, wit, and commitment to excellence, Cees continues to set the pace in Pattaya’s evolving landscape, one cinematic listing at a time.
